Built for how Chicago actually buys
Chicago is a neighborhood city. A Wicker Park salon and a Fulton Market restaurant don’t have the same customers, hashtags, or busy hours — so your content shouldn’t be generic either. Every calendar is built around your neighborhood, your offers, and the searches your customers actually run, like “balayage Lincoln Park” or “best lunch West Loop.”
Who this is for
Restaurants and cafes that need specials and menus posted while they’re still fresh. Salons and barbershops whose bookings happen in DMs. Boutiques and shops sitting on product photos nobody has time to turn into posts. If your last post is older than your last haircut, this is the fix.
Straight pricing
Three plans: Starter $399/mo (everything above), Growth $649/mo (adds 4 reels a month, weekend DM coverage, 1 lead-gen campaign, weekly reporting), and Scale $999/mo (adds a website + brand kit, 2 ad campaigns, CRM follow-up, priority support). The $1,200 setup is FREE on every plan, and your $49 Starter Audit is credited toward any plan when you upgrade. No Chicago upcharge, no 12-month contract. Full breakdown: what social media management costs in Chicago.
How much does social media management cost in Chicago?
Most Chicago agencies charge $1,500-$3,500/mo. Newform’s Starter plan is $399/mo, including design, captions, posting, and comment/DM monitoring. Growth is $649/mo and Scale is $999/mo.
Do I approve the posts before they go live?
Yes. You get a monthly content calendar to approve, and nothing posts without your sign-off.
Which platforms do you post to?
Instagram, Facebook, and Threads — the three where Chicago customers actually find and message local businesses.
How do we start?
With the $49 Chicago Business Audit. You keep the audit, the 3 custom graphics, and the 30-day plan even if you don’t continue.